The Business Side of Software – Emerging Challenges and Opportunities

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As an academic, a researcher or business enterprise, you are a crucial building block for the future of software research and its application.

ICSE 2014 brings to you an opportunity to deliberate upon ways to relate this discipline to your industry, via a special workshop on the "business side of software".

This unique workshop aims to address an important question: how can developments in software enrich software as a business?

To be held on Saturday, June 7, 2014, this unique workshop will bring together IT/Software stalwarts to address an imminent question: how can software research enrich software as a business?

Please click the FLYER for more information on the workshop and the Emerging Technology Contest, including important dates, submission procedures, jury details, eligibility & evaluation criteria.

Through discussions and idea sharing, it aims to address:

  • Software research & engineering-led business opportunities you should focus on - now and in the future
  • Ways in which you can sense, and respond to business challenges with software research
  • Problem statements from the industry, that can fuel your ‘here & now’ and future, software research agenda

The workshop is for all of you who want to exchange thoughts on an ever-evolving and rich software research agenda and possible industry-academia collaborative innovation.

Join us to convert your ideas to impact. You may submit your entries to the Emerging Technology Contest using the following link till February 25th(Deadline over).

Workshop Chairs
K. Ananth Krishnan Naresh Gupta
VP & CTO, Tata Consultancy Services MD, Adobe India

Time Sessions Theme Presenter/Chair Duration
9:00 AM to 9:45 AM Opening Keynote The Business Side of Software
How Business and Industry can leverage and enrich Software Research & Engineering- trends
Academic Speaker 45
9:45 AM to 11:30 AM Session 1 Diversity of Software Business Models-Avenues of Growth
The various forms of Software as a Business Driver
A panel discussion moderated by Mr. Naresh Gupta, MD Adobe, India Industry and academia led panel discussion 45
Participants will split into small groups to identify key points and forms of software as a business driver; each group led by the panelists, moderator *participation from Academia-Industry 30
Points of View pitch by each group and session summary by the moderator *Academia-Industry participation 30
11:30 AM to 1:00 PM Session 2 Software for the Indian Service and Industry Sectors 90
Points of view Presentations *Industry participants 45
A panel discussion moderated by Mr. K. Ananth Krishnan, VP & CTO, Tata Consultancy Services Panelists: 1 IT participant, 2 non-IT participants 30
Audience Q&A and session summary All 15
1:00 PM to 2:00 PM Lunch All All 60
2:00 PM to 2:45 PM Session 3 Emerging Technology View 45
A panel discussion moderated by an academic Panelists: Indian venture capitalists 30
Audience Q&A and session summary All 15
2:45 PM to 3:30 PM Session 4 Challenges & Opportunities – A Wider Perspective
Focus on skill-availability and development for and of high technology/engineering/innovation in India
A panel discussion moderated by an academic Panelists: 2 academics, 1 IT service participant, 1 IT product participant 30
Audience Q&A and session summary All 15
3:30 PM to 4:30 PM Session 5 Workshop Summary Moderators
Mr. K. Ananth Krishnan, VP & CTO, Tata Consultancy Services
Mr. Naresh Gupta, MD, Adobe, India
4:30 PM to 5:00 PM Session 6 Emerging Technology Business Models Presentations This session will feature interested individuals/groups, presenting to the audience, the emerging technology business models they have implemented in their organizations. Each entrant will be allotted a 5 minute speaking spot to make a pitch of their innovative approach. Through this, the track intends to bring to you, several best practices, success stories and experiences from among your industry peers, practitioners from other industries and walks of life- academics, other institutes.
We will issue a call for presenters for this track, in the first week of May on the workshop page:

winning*: We will seek innovative and new business models that worked, from organizations across the world. A jury comprising leaders from the software and venture capital firms will select top three innovative and promising emerging business models. The winners will grab a chance to present at the workshop.